Lead 4 large-scale casino and hospitality marketing campaigns per month on average, coordinating 7 cross-functional teams including Creative, Social, Strategy, Talent, Production, Account, and Client Partners.

Manage budgets ranging from $10K–$150K per project, negotiating vendor and talent rates to reduce costs while improving quality and delivery speed.

Developed and implemented streamlined timeline systems that kept campaigns ahead of schedule and increased workflow efficiency.

Wrote scripts, promotional messaging, and campaign copy aligned to acquisition, retention, and revenue-focused marketing objectives.

Served as a client-facing liaison for Hard Rock and Seminole Gaming properties, ensuring strategic alignment, regulatory compliance, and KPI-driven campaign outcomes.